New Survey Reveals Top Carrier Challenges and Insight Related to Driver Recruiting & Retention in 2025

Conversion Interactive Agency, the nation’s leading truck driver recruitment technology and marketing agency, in partnership with People. Data. Analytics (PDA), an industry leader in employee retention, feedback, and analytics, has released the results of their 2025 Carrier Survey. This national survey of carriers across the trucking industry provides key insights into the priorities, concerns, and strategic shifts fleets are making in today’s evolving driver market.