Your driver recruiting and retention strategy needs room to adjust as the industry changes. New technology, shifting driver expectations, and evolving market conditions give fleets plenty to evaluate as they plan for the year ahead.

The 24th Annual Recruitment & Retention Conference is your opportunity to take a closer look at that driver recruiting and retention strategy and identify your next move. Registration is open for the conference taking place February 24–26, 2027, at the Renaissance Nashville Hotel.

Hosted by Conversion Interactive Agency, ATA, and Transport Topics, the conference brings transportation professionals together for three days focused on making smarter driver recruiting and retention decisions.

Calibrate Your Strategy for the Year Ahead

This year’s theme, Calibrate, is about understanding where you stand, recognizing what needs to change, and making adjustments with purpose.

What is working in your recruiting process? Where could your retention efforts improve? How can data, technology, and AI help your team make more informed decisions?

Throughout the conference, we’ll explore these questions through industry expertise, current insights, and ideas fleets can put into action. Whether you’re evaluating your technology or refining how you attract and retain drivers, the goal is to help you move forward with a clearer direction.

Why Attend?

The Recruitment & Retention Conference gives you the opportunity to:

• Know where you stand. Explore current data, benchmarks, and driver insights to better understand your fleet’s challenges and opportunities.
• Fine-tune your approach. Examine how technology, recruiting, retention, and the driver market are evolving, and what those changes mean for your strategy.
• Build your next move. Take home ideas and strategies you can share with your team and put to work.

You’ll also connect with transportation leaders from across the country, exchange perspectives, and learn from others navigating similar challenges.

Join Us in Nashville

Set aside February 24–26, 2027, to focus on the people, processes, and decisions shaping your fleet’s future.

Join us in Nashville for the driver recruiting and retention event of the year.

Register today for the 2027 Recruitment & Retention Conference.